In May of 2019, I had the amazing opportunity to learn more about marketing in Italy, specifically retail marketing. I met so many great people and had so many great experiences that I will keep with me for the rest of my life. My experiences will help me have a more open mind as I enter the business world. I was able to learn in three main cities in Italy: Florence, Modena, Milan. I hope you learn more about retail marketing in Italy as I share my trip with you!